Wednesday, March 24, 2010

Mass Communication

Mass communication is a feature of the modern world. With the help of television,radio, telephone and telegraph, for instance , we are able to communicate with people all over the world more quickly than ever before. Mass media play and important role in the modern world. The world is shrinking because of it. We often hear people say "It's a small world ." No one can deny this when people from every corner of the world can watch the Olympic games on television. Long ago continental travel-from Asia to Europe or America-took months. Now we jet from Thailand to America in less than a day. Information of all sorts is available to us. Remote events no longer go unnoticed.
In our small world the merits of mass communication are obvious. As a rule, how ever, anything that has great merits can also have drawbacks. Take fire, for instance, which can be a boon or a disaster. Even though mass media make the world a more pleasant and convenient place compared with a century ago,can we say it is more civilized? What-ever takes place anywhere-good or bad-can be quickly known. When people hear of an earth-quake in aremote area they can send aid almost at once. But imitation of bad things is just as rapid. Many people believe that the current vogue for letter bombings, political kidnappings, media. T.V. certainly influenced the style of demonstraions, just as it has publicized the example of streakers and hippies and hippies has been widely imitated.

No comments:

Post a Comment